PRANJA
Pranja was positioned as a thought-leadership forum on Ayurveda and Yoga, requiring a distinctive identity that conveyed knowledge, vitality, and tradition for a global online audience.
AGG designed the Pranja logo and applied it across webinar creatives, certificates, and broadcast graphics to maintain a cohesive brand throughout the event journey.
Client
Santhigiri Ayyurveda Medical College
Year
2020
Industry
Event
Role
End‑to‑end creative and technical partner
Challenge
The team needed to deliver a reliable, high-quality livestream with branded frames and speaker transitions while coordinating multiple collaborators and time zones.
Post-event recognition demanded secure, large-scale certificate generation and dispatch without manual bottlenecks or formatting inconsistencies
Solution
AGG crafted a symbolic Pranja mark radiant mudra figure with tricolor energy burst and Devanagari title—optimized for clarity on screens and documents.
A complete broadcast kit was built: countdown opener, lower-thirds, intermission slides, and thumbnail set, integrated into a streamlined YouTube Live workflow with rehearsal checks and redundancy.
Automated certificate issuance was set up using a data merge pipeline from attendee sheets into the branded template, generating personalized PDFs and organizing them for quick distribution.
Impact
The unified branding improved recall and professionalism across all webinar touchpoints, elevating perceived production quality for viewers and speakers alike.
Roughly 700 participants received accurate, promptly generated certificates, reducing manual processing time and minimizing errors after the event
Deliverables
Event logo suite: primary Pranja emblem
Webinar creative set: hero banner, agenda slides, speaker cards, and YouTube thumbnails/cover art.
Certificate system: branded template, data-merge automation workflow, and batch-exported PDFs for ~700 participants.
